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An Innovative Portal for Online Shopping: ozdisan.com

ALPER ERTORUN
PURCHASING AND E-COMMERCE MANAGER

In Component Magazine, the basics of the e-commerce ecosystem, as well as the content and capabilities of the products and modules on the ozdisan.com website have been discussed so far. In this issue, on the other hand, we discuss the processes related to the evolution of ozdisan.com, from its establishment as a corporate website in 1999 to its being Türkiye’s largest online electronic component shopping portal as of 2015. With its 40 years of experience and industry leadership, Ozdisan Elektronik turned its corporate website ozdisan.com into an online shopping site in 2014, in order to adapt to the digital transformation era and make its network with its customers more qualified and efficient. Of course, the basis of this decision lies in the fact that conventional business models cannot meet the concepts of “efficiency” and “sustainability” in today’s world where everything is digital. In this regard, Ozdisan is the pioneer of digital transformation in the sector and has indirectly played a major role in the digitalization of its sector, becoming a source of inspiration for businesses in the electronic components ecosystem in Türkiye. This will provide a huge added value in the future for companies that can convert their business models to “digital”, and therefore for our country. Of course, businesses and countries that take part in the digital transformation era will be among the pioneers of the future. Online shopping portal ozdisan.com has received great attention since its establishment in 2015. The main reason for this is that it is not only designed as a shopping site but also offers several modules, services and content, which is actually a first in Türkiye, as it was designed with Ozdisan’s innovative thinking infrastructure and by considering the needs of the sector. In addition to features that define the product, such as smart filtering screens, a search engine, product detail pages, visuals and datasheets, features such as equivalent (or similar) products and future stock information have enabled the site users to reach the product they are looking for in the fastest way and with lowest cost, thus saving both time and money. ozdisan.com increased its number of members 10 times between 2016 and 2019, and 20 percent of its members are foreign users.

online shopping
online shopping

Currently receiving orders from 81 cities of Türkiye and delivering products smoothly, ozdisan.com has received visits from 165 countries and delivered orders from 80 countries without any issues. The platform continues to provide 24/7 services to its visitors all over the world with its wide range of product portfolio, as well as advantages and benefits such as “same day shipping” and “instant discount in the basket”. Eventually, we are in a digital transformation era that forces conventional production models and consumption habits to change radically, and Ozdisan will continue to offer innovative projects to its users with its 40 years of experience and expert staff during this digital transformation.